IT firms in India are increasingly trying to attract females into their workforce by taking steps to recruit and retain them, as well as develop their abilities, the Times of India reports.
According to Kalpana Margabandhu, Director of Websphere Development at IBM, maintaining a female presence in businesses has become a major concern for companies as it allows them to understand the needs of a wider customer base.
She added that IBM, which received the accolade of Top Company for Women Engineers from Women Engineer Magazine two years ago, has taken special efforts to bolster the number of women working for it.
"IBM which has been conducting exclusive recruitment drives for women, also offers special incentives to headhunters to get qualified women professionals into the organisation," Ms Margabandhu stated.
Additionally, Tracy Ann Curtis, Senior Manager at Diversity & Inclusion, Asia Pacific Cisco, stated that her firm invites girls in engineering colleges to spend a day at the company to get acquainted with its personnel and technology.
Cisco is a supplier of network equipment and network management for the internet.
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